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  Why did my Google Map listing disappear?

It’s a question we hear frequently.  Typically losing ranking or losing a listing entirely is the result of a violation of Google Quality guidelines either by a unknown mistake made by a business owner trying to manage their listing or poor tactics used by Map Optimization companies.

Background of the Google Map Ranking penalties and SEO companies:

The emergence of the Google map listings has changed the face of local advertising and it has evolved into one of the most, if not the most critical marketing presence for local businesses. Since the limited inclusion of the local maps on Google’s search page for limited numbers of Geo modified keywords in 2006, the local map ads now appear almost ubiquitously for local search terms. Those companies that have achieved first page rankings in Google’s local map section have realized, in many cases, a huge increase of sales volume. Those companies that are removed from Google’s local map results have had the opposite effect.

The rise of Google map listings in search results has precipitated a number of SEO services that either specialize in map listing optimization or have added this service as a new offering to businesses targeting local markets. Significant capital has been invested in large telemarketing operations that have generated substantial sales of map optimization services. To accommodate their sales volume, many of these firms have developed assembly line optimization techniques; and in a growing number of cases, these techniques violate Google’s Quality Guidelines for their local maps product. The result of these optimization practices is typically temporary success followed by penalties applied to the listings from aggressive “map and city spamming” practices. The result of the penalty, as observed by experts in the field of map listing optimization, is the erosion of the penalized map listing position or the complete removal of the map listing.

Our Google Map Listing Recovery Service:

In response to many requests, we’ve developed strategies to repair a business’ local map presence on Google. Repairing map listings is more challenging than optimizing them and with our experience in repairing the damage that assembly line Map SEO firms create, we’re confident we can repair or circumvent any damage your business listings have incurred. Contact us today and we’ll review your case at no charge.

 

 


   
 
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